Beyond Gen AI: Exciting Future of Martech & More! 🧙‍♂️🔮

The latest AI news for marketers courtesy of the AI Marketers Guild

Author

David Berkowitz
August 08, 2023

Empowering Marketing Professionals

Hello there!

Welcome back to the AI Marketers Guild Newsletter! We're thrilled to present the second issue, jam-packed with exciting insights that will propel you to new heights as an AI-savvy marketer. 🚀

Be sure to join us at our new Stacked Startup Showcase event 9/12 in NYC. Request to join – and also note if you want to demo your startup!

Shoutout to Randall in the community for keeping us buzzing with some of these cutting-edge AI revelations. If you’re not yet in the community, request to join here!

Let's dive right in!

News in Brief

  • AI Safety Alert: A new attack is giving major AI chatbots a run for their algorithms. The question on everyone’s mind: Can we make the bots behave badly? [wired.com]

  • Meta's Musical Note: Meta has unleashed AudioCraft, a symphony of open-source AI-generated tunes. Get ready to dance to the beats of AI creativity! [mashable.com]

  • Robo-Profit Odyssey: The robot revolution's financial twist! Discover why profit margins momentarily wobble before soaring for businesses embracing bots. [sciencedaily.com]

  • Amazon's AI Ascent: Amazon is stepping up its AI game to claim the throne as the ultimate cloud provider. Will they win in their quest for domination? [venturebeat.com]

Featured Stories

Who should care: Marketing managers, martech specialists

Being adaptable and open-minded will be crucial in navigating the changing martech landscape.

Why does this matter to marketers? Looking into the potential directions of the martech landscape can help you make better choices about your technology investments and strategies.

Who should care: All

Q and A’s to help you unveil the secrets of an optimal prompt and unlock the full potential generative AI.

Why does this matter to marketers? Prompt engineering is valuable for marketers who want to communicate with AI models more effectively and benefit from more consistent outputs (and stay competitive in the job market).

Who should care: Marketing Ops managers, automation specialists

A look at AI-based tools that handle some of the most boring, repetitive tasks in marketing.

Why does this matter to marketers? AI-driven workflow automation can significantly improve marketing outcomes, but caution should be exercised to avoid overengineering and lack of transparency in the implementation.

Who should care: Digital marketers, data analysts and researchers, business owners

Guidance on where and how to start implementing AI in marketing strategy, for businesses large and small.

Why does this matter to marketers? This advice helps you apply AI strategically in automation, improving customer experience, predicting trends, and creating content, ensuring competitiveness and efficiency in today's digital world.

AI Tools to Elevate Your Week

Generate font pairings in one click - https://fontjoy.com/

Design a logo, build a brand - https://looka.com/

Ensure all marketing content is written in brand voice - https://www.enji.co/marketing-tools

Until next time,

The AIMG team